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Windows Embedded Developer Center

IP Set-Top Box Overview

Internet protocol television (IPTV) provides the ability to deliver both digital live broadcasts as well as value-added services such as Video on Demand (VOD) directly to a TV set from a broadband Internet protocol (IP) link.

IPTV is the most rapidly growing market segment of the digital broadcasting industry. It enables new business models for incumbent direct-to-home service providers as well as for new players. It enables vertical solution providers such as the hospitality or education sectors to leverage cost-effective technologies to provide their content.

Microsoft Engagement in IPTV


Microsoft is very active in the IPTV field. Together with key partners, Microsoft provides a two-pronged approach:

  • The delivery of a comprehensive send-to-end solution.
  • The delivery of key technologies that are complemented by industry partners.

For more on Microsoft overall solutions for IPTV, see the Microsoft Engagement in IPTV section. This page introduces you to technologies such as Windows Media 9 series, Microsoft TV IPTV, and Windows Digital Rights Management, as well as to our key encoders, video servers, and IP-set-top box partners.

Operating Systems for IP-STBs

Selecting an IP Set-Top Box Operating System for an IPTV Deployment
Windows CE 5.0 helps operators deploy new services and paves the way for potential revenue growth and cost reductions.
Windows Embedded for IP-STBs: an ODM/OEM Perspective
IP set-top box devices have almost limitless applications, which is why the operating system platforms they are based on need to be scalable and flexible. Windows XP Embedded and Windows CE 5.0 provide that scalability and flexibility.

Solutions for Vertical Markets


Windows Embedded-based solutions enable more flexibility and versatility in offering services ranging from IP-based broadcasting to video-on-demand, IP telephony, gaming, and vertical markets such as:

  • Media: internal content distribution within news broadcasting, movie and video production services
  • Hospitality: hotels, resorts, cruises, and luxury apartments such as Leopalace21
  • Interactive point-of-sale advertising
  • Education
  • Corporate
  • Government

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