Monetize Software + Services (S+S)

Software and services (S+S) represent the information world we live in today. Consumers in the S+S world benefit from a growing catalog of technology and spending choices, in both main stream and niche long tail computing solutions. These consumer choices are mirrored by myriads of economic opportunities presented to technology providers – the opportunities to create wealth the traditional way, and the added options to blaze new money trails with innovative marketplace business models and solutions.

In this section, you will find content on:

  • Driving forces behind new channel models and opportunities for technology players in the S+S ecosystem.
  • The architecture and roles of application marketplaces for monetizing S+S.
  • Reference technical guidance for implementing application marketplace components, such as:
    - Publishing, selling and buying applications through marketplaces.
    - Connecting hosted application platforms with marketplace services to create  integrated business user and ISV experiences.
    - Defining and enforcing the subscription and licensing terms.

Resources

Software as a Service as a Disruptive Technology

A report into the nature of disruptive technology in relation to the phenomena known as Software as a Service (SaaS).

Application Marketplaces and the Money Trail Application Marketplaces and the Money Trail

This paper provides insight into the driving forces behind the current long tail software economy and describes a new application marketplace architecture model that enables ISV, business users, hosters and value-added resellers to collaborate profitably.

Architecture Preview of a Reference Application Marketplace Architecture Preview of a Reference Application Marketplace

Preview of A.Datum application marketplace – a reference architecture to help partners integrate Microsoft CRM 4.0 with marketplace services.

Real world application marketplace: Ron Jacob interviews CEO of Flatburger Real world application marketplace: Ron Jacob interviews CEO of Flatburger

Ron Jacob interviews CEO of Flatburger. Find out how a real world marketplace works with ISVs and hosters to provide dotnetnuke solutions to the end customers.

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